100th anniversary of the KaDeWe

October 10th 2007, Berlin: LIFE 4-U, first TV show in Second Life, has streamed the celebration of the 100th anniversary of the world famous shopping center KaDeWe from Real Life into Second Life. Visitors of the KaDeWe could use a moving stair in Real Life and watch themselves in Second Life on a TV screen as they reached the end of the stair.

Besides the store in the Tauentzienstraße in Berlin you can now find the luxury-department-store under its new exclusive address: 966, 11, 78*. The KaDeWe opened its counterpart in Second Life and for the first time brings in a luxury-department-store-concept into the 3d-format. The virtual opening was in the anniversary night on October 10th parallel to the gala night in the refashioned original store in Real Life.

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